Boucher Kia Official Blog
For a High Quality New Car, Kia is the New Go-To
By Product Expert | Posted in Kia Awards, Kia Cadenza, Kia Forte, Kia News, Kia Optima, Kia Sedona, Kia Sorento, Kia Soul, Kia Sportage on Thursday, June 23rd, 2016 at 8:53 pm
For the 2016 model year, J.D. Power has found that overall U.S. vehicles have improved in quality by 6 percent and Kia tops the charts, outranking premium auto brands. Encompassing the entire 2016 Kia lineup, the brand ranked number one in overall quality, features and accessories quality, overall design quality and powertrain design quality. For a high quality new car, Kia is the new go-to.
“Ranking number one in the entire industry for initial quality is the result of Kia’s decade-long focus on craftsmanship and continuous improvement, and reflects the voice of our customers, which is the ultimate affirmation,” said Michael Sprague, chief operating officer and EVP, Kia Motors America. “As the highest ranked brand in the industry, there is no doubt Kia is a world-class automaker.”
The Number One Automotive Brand Lineup – Kia’s 2016 Models
Kia’s chart topping quality scores for segment leading models such as the Sportage, Soul, Rio, Forte and Sorento, earned the brand not only the number one slot, but also the honor of being the first non-premium brand to rank number one on the J.D. Power list in 27 years.
Come to Frank Boucher Kia in Racine, WI. At our dealership you will find over 100 new Kias in stock including selections of the aforementioned models as well as Kia’s latest models, the 2017 Sportage and and the 2017 Sorento. For a superior, high-quality new car and a superior car-buying experience, come see our team today.
